The Background
Timon's team had a long list of potential growth and operations initiatives and limited capacity to run all of them at once.
The retainer gives the team a fractional partner to prioritise and drive the highest-leverage work each quarter.
The Challenge
More priorities than capacity
The team had more potential initiatives identified than it had capacity to execute well.
Advice without a path to action
Generic frameworks and resources existed, but the team needed help turning them into an executable plan.
Retention as a quarterly focus
Q2 priorities centred specifically on improving retention through May and June.
The Solution
Prioritise each quarter
Ran regular sessions to identify and sequence the highest-leverage initiatives for the quarter ahead.
Turn frameworks into an action plan
Worked through resources and roadmaps with the team so they moved from understanding to execution.
Focus Q2 on retention
Set retention through May and June as the quarter’s core priority and tracked progress against it.
The Transformation
A clear quarterly focus
The team now runs each quarter against a small set of prioritised initiatives instead of a long undifferentiated list.
Frameworks turned into action
The team moved from knowing what to do to actively running it.
Retention as a tracked priority
Retention work through Q2 has a defined owner and cadence.
“She provides clear advice, useful resources and frameworks — so you don’t stay in the knowing phase, but move to the action phase.”


